Customer loyalty programs are great as they reward and bring back existing customers and it is so much cheaper turning new customers into repeat customers than finding a new customer in the first place.
The DVD voucher got me thinking about ways to make this idea work:
- discount vouchers to customers to spend at an event you want your customers to attend. For me this would be at jewellery parties as I also do party plan.
- print out voucher slips that can have dates written on them based on the date of the shopping so they are used within a desired time frame.
- announce the special offer in email newsletters going out to customers and members.
- allow the vouchers to be used in conjunction with email newsletter coupons, party plan hostess thank you gift vouchers etc.
All the best,