I’ve been talking with my friends about how good it is having your own blog and each time I’m asked how to create it and what’s involved.
So I thought I’d help out with a quick blog!
For me the value of having a blog is so I can communicate more readily and easily with my customers as well as introduce my work to a new and broader audience.
I found out about the benefits of having a blog through a seminar hosted by Austrade – Australia’s federal govenment’s trade team – and thought it was worth experimenting with.
I use www.blog.com to host my blog because they were recommended, easy to use and are plugged into all the search engines etc so I don’t have to worry about key words etc.
I’m using a bigger blog provider because they are well set up and they save me the time and effort of doing work behind the scenes – all I have to do is write the little entries.
To setup the blog I spent a rainy Sunday afternoon going through the simple wizard process. I wasn’t too concerned about getting the look and feel just right as I figured I’d learn more about it as I went and I could update it – which I did about a week later.
I wrote a starter entry and created the album of my designs and then went off to the movies with a friend – feeling like I’d achieved something.
I added more entries and explored the web more about blogging and learnt there were blog search directories so I submitted my blog and now I have a good visitor rating – so I’m happy.
The blog search engines wanted to make sure I had a few entries and was going to keep being online so it was probably about a fortnight after I’d launched the blog that I submitted it.
As I want to introduce people to my work through the blog I include images of pieces with each blog entry and links to my website. Sales are up as well as site traffic.
I find writing entries fairly easy because I’m a writer by trade but for those days that there isn’t much creative energy about I have created a collection of draft subjects so the idea is already there and I just write them up – keep it simple!
Also, keep entries short. This one is probably too long but there you go. Have a look at the various entries and figure out which ones you think are most successful. 🙂
Blogs are a great way to communicate. Enjoy and make it happen.
About Blogging by Creatively Belle